Corporate
The Yeşilova Model
An integrated cooperative model that knows its producers, plans production, develops solutions to technical problems, protects quality and connects the product to the market.
Our goal is not to build a structure that merely buys produce or supplies inputs during certain periods. At the heart of this model lies experience gained in the field: setting up the physical infrastructure alone is not enough; for the system to work, training, technical response, quality, producer communication, logistics, personnel, the market and continuous coordination must all be carried out together.
Knowing the Producer and the Need
Regularly getting to know members' production capacity, land and livestock assets, cropping pattern, and their input and technical support needs.
Planning Production
Evaluating production decisions together with capacity, cost, quality and, as far as possible, market intelligence.
Building Shared Economic Power
Acting collectively in input supply, machinery and equipment, procurement of services and marketing to build scale and bargaining power.
Developing Local Solution Capacity
Building a local infrastructure that can identify technical problems, carry out the first response, and mobilise the right expert when needed.
Connecting Quality to the Market
Complementing training, hygiene, record-keeping, traceability and cold chain practices with strong and sustainable buyer relationships.
Managing Institutionally and Based on Data
Building a cooperative that relies on the system rather than on individuals, through task sharing, working groups, financial discipline, digital records and member participation.